HISTORY OF ORIGIN



Canterbury was established in the New Zealand province of Canterbury in 1904 to manufacture and supply rugby jerseys.
Our logo is the silhouettes of three kiwi birds on three solid circular backgrounds creating the letters CCC; the initials of the Canterbury Clothing Company.
Backed by a century of rigorous on-field testing, Canterbury is now the world’s largest rugby brand. No other apparel company in the world has the same singular focus on rugby as Canterbury of New Zealand. The spirit of rugby is etched into the toughness and quality of every Canterbury product.
CCC product is distributed widely among rugby-playing nations. The New Zealand head office was formerly based in the city of Christchurch in Canterbury in the South Island, but has now moved to Auckland. We have national offices in Australia, USA, Asia, South Africa and the United Kingdom.
Canterbury has also established itself as a market leader in other sports and its apparel is now worn by leading rugby league and cricket teams.
Inspired by the success of its on-field attire, Canterbury has developed a highly recognized off-field range, including lifestyle collections and our famous “uglies” range. Whether you're training, playing or relaxing after a game, we ensure you have a competitive advantage and do it in style.

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